Survey: Social Media links Youth and Young at Heart

May 7, 2009 12:55 by Juana Llorens

Lancaster, PA and Berlin, MD (PRWEB) May 6, 2009 -- Ira S Wolfe has a warning for leaders of multi-generational organizations: "if you're not using social media in your marketing, recruiting, and retention strategies, they may be working more like shotguns than lasers." Wolfe, President and founder of Success Performance Solutions, based his observations on a nationwide "Are you a Geek or a Geezer?" survey his firm completed May 1.

Success Performance Solutions, a leading provider of employee assessments and leadership solutions, released its first report today. This survey queried over 1900 participants on their use of technology habits and social media trends. The purpose of the survey was to determine how different generations use social media and how education levels and gender might affect usage.

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